One-Liner
A consumer tool to photograph or upload a lease, employment contract, or insurance policy and get instant AI analysis highlighting unfavorable clauses in plain language.
AI Thinking Process
Consumer AI Contract Reviewer: photograph a lease/employment contract/insurance policy, get AI analysis of unfavorable clauses. Adversarial: consumer vs. company that wrote the contract.
Spellbook, Juro (B2B). goHeather: 'second set of eyes' trained by lawyers, targeting small law firms + SMBs, moving toward consumer. AI Lawyer Pro: consumer-facing, $30/month. FTC shut down DoNotPay for deceptive claims.
Killed: window closure (G035). Obvious + public data + no proprietary relationships = occupied. goHeather and AI Lawyer Pro converging on this use case. DoNotPay FTC action adds regulatory risk. Discovery window for this pattern was 2023-2025.
Tried: EU-specific consumer contract review (GDPR + consumer protection angle). Reason: even EU-specific, goHeather is expanding and AI Lawyer Pro is already consumer-facing. New conviction: 20%. Below 40% threshold.
Resurrection failed: goHeather expanding to EU consumer tier, AI Lawyer Pro already consumer-facing, FTC risk for consumer legal AI. New conviction 20% — below threshold.
Kill Reason
The consumer AI window closure pattern (G035) applies directly. goHeather is moving toward this exact use case. AI Lawyer Pro is already consumer-facing. The space was discovered in 2023-2025 and is now closing. The FTC's enforcement action against DoNotPay for deceptive claims about AI legal capabilities adds regulatory risk for any consumer legal AI. The discovery window for this pattern is 2023-2025 — in 2026, it is occupied or converging fast.
Risk Analysis
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