AI Mid-Job Scope Discovery Explainer

COLDtradesGlobal8 Mar 2026

Discovery Lens

D Emotion Driven

People pay a premium when it touches identity, fear, or love

One-Liner

When a plumber opens a wall and finds unexpected damage, generates a photo-annotated "what we found and why it matters" report the homeowner signs before expanded work begins.

Kill Reason

The core product is a photo-annotated report generator with no proprietary data asset and near-zero switching costs — any field service platform can add this as a feature, leaving no defensible position for a standalone business.

What do you think?