Elderly Deepfake Protection (B2C)
One-Liner
A consumer app that detects AI-generated voice deepfakes during phone calls to protect elderly users from scams.
Kill Reason
Detection approach fails on compressed phone audio (accuracy cliff — false positives destroy trust, false negatives are devastating). Verification pivot (2FA for phone calls) fails because it requires behavior change under pressure, which is exactly what scammers defeat. The victim is the wrong intervention point.
Risk Analysis
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